Consumers in the UK’s perception, over where to find the best rate, has become more confused over the pandemic, according to the latest Hotel Guest Survey from BVA BDRC. The report found that membership of loyalty programmes did not favour the hotel brands, with the OTAs also garnering members, suggesting that another strategy was needed…

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Consumers in the UK's perception, over where to find the best rate, has become more confused over the pandemic, according to the latest Hotel Guest Survey from BVA BDRC.
The report found that membership of loyalty programmes did not favour the hotel brands, with the OTAs also garnering members, suggesting that another strategy was needed….
Els subscriptors inicien sessió aquí Feu clic aquí per subscriure's GRATUÏT.